Women’s Business Enterprise Certification Announced

For Immediate Release

Dallas, Texas (March 7, 2017) – Woodwright Hardwood Floor Company, Dallas-based luxury wood flooring contractor, is excited to announce the company has received the Women’s Business Enterprise (WBE) certification.

The certification from the Women’s Business Council-Southwest Certification Committee denotes that a woman owns, operates and controls a majority of the business.

“We are very excited to have gained this certification” said Lorie Welch, CEO for Woodwright. “It is important to me to carry on the legacy of Woodwright that was established by its’ founder and my husband, Steve Welch. Steve entrusted me to continue the mission of the company while leading the future growth. This certification is the first step for our company in developing that process.”

To learn more about Woodwright, please visit www.woodwright.net.

Sustainability Initiatives

FloorScore_SCS_4CWoodwright Hardwood Floor Company is proud to announce that the majority of our engineered wood flooring products have once again been carefully tested and re-certified as Floorscore®. Products bearing the Floorscore® label meet stringent indoor air quality emissions criteria needed for LEED v.4 EQc2 as well as many other green building schemes.

Today, more than ever before, designers and architects are on the hunt for quality floor coverings that meet their design intent, but that also address concerns of excessive VOC emissions. Floorscore® is the most recognized indoor air quality (IAQ) certification standard for hard surface flooring materials, adhesives, and underlayments including engineered hardwood.

Woodwright, based in Dallas, has found a unique way to assist the commercial architectural and design communities by combining our custom manufacturing capabilities along with our Floorscore® and FSC Certifications to offer “project specific” wood floors, plank walls and stair treads. Next on our sustainability agenda is a LEED v.4 compliant Health Product Declaration (HPD)! This will encompass a large amount of shop finished urethane floors and documentation for no-added formaldehyde (NAF) or ultra-low-emitting formaldehyde (ULEF).

Designer PagesIn addition to this renewal, we are very excited to announce that we are improving our visibility in the marketplace and are now widely represented on Designer Pages!
Over time we will continue to add more of our custom products to the Designer Pages site, including our flat and 3D wall applications, ceiling planks, and stair treads. Getting our products onto Mindful Materials as well as Google Portico is also currently in the works.

Searching for Inspiration? Be sure to follow us on Pinterest, Instagram, LinkedIn, and Facebook to stay connected and see our newest creations! All links can be found below!

Pinterest  ·    Instagram    ·    LinkedIn    ·    Facebook

Woodwright Expands Architectural Design Sales Team

Woodwright Hardwood Floor Company, a Dallas-based luxury wood flooring contractor, is excited to announce the addition of Daniel Garcia to the team. Daniel has joined Woodwright Hardwood Floor Company as an Architectural Design Sales Coordinator.

A 2013 graduate of Stephen F. Austin State University, Daniel brings his exceptional customer service skills to the Architectural Design Sales team. Previously Daniel has served as the Sales Assistant with Holly Hunt in Dallas. In his new role, Daniel will be assisting firms with wood flooring samples and scheduling educational presentations. He will based in Dallas, TX.

“We are very excited to have Daniel join our team” said Hank Holland, VP of Sales for Woodwright. “We strive to provide timely, exceptional customer service and I am confident that he will be a champion in our efforts to exceed our clients’ expectations.”

Going Beyond a Plank Wood Floor

Decorative wood floor elements, such as medallions, borders and inlays, can add authenticity to any commercial or residential space. They are the perfect blend of today’s innovation with the trends and traditions of the past.

In the early days, these decorative elements were hand-cut by by skilled craftsman. Today, we have machinery such as lasers and CNC machines to make the process faster. However, in the end though, it is still very much a partnership between the wood and the creative vision from the designers and craftsman. For Woodwright Hardwood Floor Company, the process of creating these medallions is very much a labor of love…..and patience.

We take the time to appreciate the unique characteristics of various species and cuts of wood and patiently craft design elements that enhance our projects. There is nothing more satisfying than melding the inherent beauty of a naturally rich grain pattern with the meticulous hand-crafting skills to exceed a client’s expectation.

While most people can agree on how beautiful a wood medallion is, there are few that fully understand the amount of work that goes into creating one. The process of making a medallion can take a few weeks to several months, involving painstaking hand assembly by highly skilled woodworkers with a passion for their craft. Get a glimpse of how we create a medallion by watching the time lapse video below:

Creating a Wood Medallion

Ask any wood floor installer and they will tell you that the most stressful part of the process is installing a decorative element. One small mistake could ruin hundreds of hours of work.

Whether you are restoring an older environment or looking to create a new space with lasting appeal, Woodwright can help with a full range of concept to completion services. You can view inspiration at our Pinterest page.

Transform your vision, unleash your inner wood geek and design a unique element that captures the essence of your personality or heritage. Go ahead, challenge us!